Work
Experience
With more than 15 years of agency and in-house experience, Claire has worked with some of the world's best-known brands and most ambitious independents.
Samsung
Consumer Electronics
National retail communications - POS strategy, design & production, digital & OOH campaign assets, in-store events and activations across New Zealand.
KFC
Quick Service Restaurant
Creative campaigns for new product launches nationally and in local markets, POS & OOH creative, shopper marketing, and digital & print menu development.
IKEA
Furniture Retail
In-store event development, website and database management, and collaboration with the ad agency on catalogue development, press ads and TVCs.
RenewCORP
Facility & Asset Management
Ongoing marketing and communications management - brand, digital presence and property campaigns.
News Corp Australia
Media & Publishing
ATL and digital campaigns to grow print and digital subscriptions across News Corp's metropolitan newspaper brands Australia-wide.
Drakes Supermarkets
Food Retail
Full-service account management for Australia's largest independent supermarket group - consumer promotions, shopper marketing, POS, catalogue production and local area marketing.
Acacia Collective
Strata Management
Brand development for Australia's only member-owned strata collective - look and feel, style guide, member communications, and marketing strategy to clearly set them apart in the market.
Adelaide Thunderbirds & Netball SA
Sport & Recreation
Marketing and communications support for the Adelaide Thunderbirds and Netball SA - including brand redevelopment, membership acquisition, and campaign delivery across print, digital, and events.
Goldpine Industries
Rural Products
Project managed a full-scale rebrand rollout - print and digital assets, catalogues, in-store POS, website, social media, internal comms, signage, uniforms and product packaging.
Event Cinemas
Entertainment & Leisure
Marketing and retail communications, including development of the Parlour Lane Choc Top Co brand and product packaging.
Betta Home Living
Electrical & Furniture Retail
Creative management across the Australia-wide Betta Home Living account - digital campaigns, catalogue production, branding, local area marketing, TVC & radio production.
YMCA
Not-for-profit / Community & Recreation
Marketing strategy and campaign delivery across the children's product portfolio - membership acquisition and retention, digital campaigns, eDMs, SEO, website development, and sponsorship management including the New Zealand Principal's Federation conference.
Also worked with
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